E-commerce and Online Business
Cross-border E-commerce Strategies: Thriving in a Global Online Marketplace with YDMA Group
The realm of e-commerce has undeniably revolutionised the way businesses operate, with the proliferation of the internet fostering a landscape where organisations can transcend geographical barriers to cater to a worldwide audience. But with this ...
Customer Reviews and Social Proof: Elevate Your E-commerce Success with YDMA Group
The digital age has transformed the way businesses operate, especially in the e-commerce sector. A prominent catalyst behind a brand's success or downfall is the public perception constructed through customer reviews and social proof. This article ...
Online Marketing for E-commerce: A Comprehensive Guide by YDMA Group
In today's digital landscape, e-commerce is not just about having an online store. It's about crafting a holistic digital strategy that can steer your brand to unprecedented heights. With the advent of modern technologies, shopping behaviours have ...
How To Go From SEO (Search Engine Optimisation) To CRO (Conversion Rate Optimisation)
SEO (search engine optimisation) is a process whereby your website rankings are improved to increase the amount of unpaid traffic to your website. This is done by ensuring that your site ranks highly when searched for organically. CRO (conversion ...
The Difference Between Organic Marketing & Paid Advertising
To achieve better brand awareness, perception, increased website traffic, leads and sales, two methods, in digital marketing, can be used, namely paid advertising and organic marketing. Knowing the difference between these two methods can ensure that ...
The Benefits of LinkedIn Marketing
LinkedIn is a great platform for businesses of all sizes to enhance their marketing and reach. It is a platform used to build brand awareness and communicate with your required target market more engagingly. Linkedin's usage is more than 770 million ...
Re-target Marketing: How Does It Work?
Re-target Marketing: How Does It Work? 92% of the people who visit your website are likely to leave without buying anything, therefore, retargeting them with ads about your brand becomes vital. Re-target marketing defined Re-target marketing ...
Creating a Killer Market Research Survey
Sometimes the best way to discover what your target market really thinks of your business is simply to ask it. If you’ve been in business for more than a couple of hours, you know that consumers have strong opinions. Offering a market research survey ...
How To Audit Your Marketing Results
You’ve learned about marketing automation, you’ve created a marketing plan, and you’ve implemented it. What’s next? You need to know how to review your marketing automation data. Periodically reviewing the data and results from your marketing helps ...
Lead Generation
Let's face it, the purpose of Social Media is LEAD GENERATION, not pretty little posts! 87% of prospective customers who find you on search engines such as Google, Bing and Yahoo will check out your social media channels that they relate to e.g. ...
What Is Reputation Marketing?
What Is Domain Authority?
Promotion
Promoting a business organically takes time, but it is absolutely worth it because organic growth creates a long-lasting footprint, which is different from advertising as it is expensive and only lasts while you are spending money. Our strategy is to ...
Google Domination
Let's face it if you're not on Google these days; you don't exist! With more than 78% of all searches taking place on Google, now you know why you have to be on it! ? We achieve spectacular results for you on all search engines, especially Google, ...
Expert Positioning
If you think you’d find it easier to get more website visits, social media followers, calls and customers if your public profile portrayed more of an expert status. You’re absolutely right with this. All the ‘big names’ you know of, respect and buy ...
Content Creation
Content Creation Our professional team of journalists, copywriters, digital evangelists and industry influencers create relevant newsworthy social content about your expertise and authority in your industry. This original content underpins your ...
CRM Reputation Staff Training Centre
We create a comprehensive training centre for your company that will: Educate your staff on the importance of 1st Class Service Create a clear understanding of the importance of a 5-star reputation online Inspire your staff to get reviews and engage ...
CRM Video Review Commercials
We create videos based on your 5-star customer reviews using: Professional spokesmodels Primetime graphics and animation Company branding We further: Optimise videos with your business contact particulars; and Post-5-star review videos online and ...
CRM Review Process Setup
We configure the CRM system to: Create a protocol for reviewing online directories for all reviews posted Develop a review process to send alerts on all bad reviews to you or your support team Create a process to notify you or your sales team with ...
CRM Feedback Page Setup & Mobile App
We customise the CRM system to: Create a private review page to capture reviews Brand the review page with company colours, logos and branding Create print media centre with business and postcards to capture reviews Develop a custom mobile app to ...
CRM Directory Setup
We configure the CRM system for you to: Develop detailed research on local directories based on your industry Research top competitive companies to find directories they are listed on Create and claim accounts on best industry-specific directories ...
The Ultimate Customer Reputation Marketing (CRM) Weapon
The Ultimate Reputation Marketing Weapon Take control of your business reputation today with our world-leading customer reputation marketing (CRM) system. Test the temperature of your customers and know what they think of you. Turn unhappy customers ...